Soy Latino—a Puerto Rican born and raised writer, artist, activist, and cultural entrepreneur whose work bridges theology, art, and social transformation. The son of Cuban and Argentine parents, my life and vocation are grounded in the conviction that radical love, inclusive justice, and liberation—revealed in the way of Jesus and in the teachings of the world’s spiritual traditions—are the most powerful forces for healing and change.

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Together with my wife, I co-founded Ediciones del Flamboyán, an independent publishing house based in Puerto Rico (and launching in Spain in 2026) dedicated to amplifying critical and creative Puerto Rican and Latin American voices that challenge the status quo and invite readers to reflect on what truly matters. Since 2017, we’ve published more than twenty-three books and curated spaces for dialogue, transformation, and hope.

I’m currently pursuing a PhD in Practical Theology at Claremont School of Theology, where my research focuses on Process and Open and Relational Theology, liberation thought, and the intersection of spirituality, justice, and culture. My writing spans children’s literature, poetry, essays, and spoken word, weaving together theology, philosophy, psychology, and art to awaken critical thinking, nurture imagination, and nourish the human spirit.

From 2014 to 2024, I directed Matadero Contemporary Art in San Juan, curating over thirty-five exhibitions and mentoring emerging artists across the Caribbean and Latin America. A lifelong creative, I’ve also been a musician, DJ, and producer—drawn to rhythm, storytelling, and the way art can speak truth where words often fail.

An entrepreneur at heart, I’ve launched more than a dozen ventures—ranging from tech startups and design studios to real estate projects, guesthouses, and an art gallery—driven by an enduring fascination with creativity, systems, and possibility. I currently serve as CEO of Grupo Rojo, LLC, a hospitality management group that continues to blend vision, culture, and community in every endeavor.

Since 2006, I’ve also worked as a trauma-informed and certified coach, guiding individuals through growth-oriented, solution-focused, and holistic frameworks. My work integrates tools from NLP, positive psychology, and spiritual formation to help people rediscover meaning, deconstruct oppressive dogma, and rebuild lives grounded in clarity, kindness, and compassion.

In 2025, I founded Love Is the Way Forward, an educational media and coaching initiative devoted to awakening collective conscience through projects rooted in love, justice, inclusion, and peace. It offers one-on-one and group experiences designed to help people live wholly, boldly, and compassionately in a world yearning for transformation.

Since childhood, writing has been my daily discipline—a way to stretch imagination and give shape to inner worlds through poetry, aphorisms, and story. My creativity extends to calligraphy, painting, photography, music, film, design, and cooking—all expressions of the same impulse: to make beauty a form of truth-telling.

Now based in Madrid, Spain, my wife and I are raising our two children, directing our indie publishing house, and dedicating ourselves to art, study, and service.

Above all, I’m happiest as a husband and father—sharing time, laughter, love, exploration, and wonder.

My life and work seek to embody the union of hand, head, and heart:
art as vocation, faith as practice, and love as the way forward.

“He who works with his hands is a laborer.
He who works with his hands and his head is a craftsman.
He who works with his hands and his head and his heart is an artist.”
Saint Francis of Assisi